الأربعاء، 23 أغسطس 2017

Linkedin Messaging & The Perks That Online Marketing Companies Can Use

By Rob Sutter


With the recent layout change of LinkedIn comes a number of other adjustments, some more prominent than others. LinkedIn Messaging has been a common trait of the professional social media platform, but now it can be used as an instant messaging platform. To say that this is remarkable would be an understatement, but what are the specific benefits of said system? Here are just a few that online marketing companies can draw your attention to.

If you'd like to know the reasons to use LinkedIn Messaging, one of the most important is its accessibility. The fact that you can immediately message someone from your feed, not unlike Facebook, makes it that much easier to use. You don't even have to be a technical wizard to make it work, either. It's a simple process that all professionals can carry out. Messaging is convenient, as companies such as fishbat will attest.

Another perk of LinkedIn Messaging is the ability to search for posts. You might want to recall a message that you sent to a connection a few months ago. If you have numerous messages in your inbox, chances are that scrolling through to find the specific message will prove difficult. Fortunately, Messaging comes with a search function that makes this process a breeze. For those with broad networks, this perk is worth noting.

Finally, LinkedIn Messaging allows you to attach a number of files. Whether it's a Word document, an Excel spreadsheet, or what have you, it's easy to send what you need without any problems. For example, if you have a client presentation and you just made edits to your notes, you can send them to said client through LinkedIn. This makes for a hassle-free process that only increases the worth of Messaging.

When it comes to the selling points of LinkedIn Messaging, these are just a few to be mindful of. While it's recommended that you connect with other professionals, it's just as worthwhile to stay in touch with them over the course of time. This is where Messaging comes into the fold, as it's one of the best ways to stay engaged over the course of time. Keep this tool in mind if you're planning on using LinkedIn in the near future.




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